Contributor Profile

Lee Haslett

Job TitleVice President of Product & Distribution

Company NameVirgin Holidays


Lee Haslett was appointed Product and Distribution Director in July 2017, taking on the leadership of the Product teams, in addition to his existing responsibilities for Retail, Customer Centres and e-commerce functions. 

Prior to this Lee was Sales Director since November 2013. In the three years and a half year since assuming the role, he has overseen the company’s transition to a customer direct tour operator focusing wholly on its own channels, ensuring customers receive a seamless experience online, through the contact centre or in one of its retail stores. Alongside the new distribution focus, Lee has been responsible for the company’s rapid retail network expansion, growing the number of outlets from 20 to over 100, and the launch of concept V Room stores in selected locations.  He also leads the Virgin Holidays Group contact centre, delivering the company’s pre-departure and sales functions.

Conference Sessions

  • PANEL: Building an effective omnichannel retail strategy to create seamless customer experiences across bricks and clicks

    Wednesday12:00 - 12:5001 May 2019
    Headline Stage

    Consumers expect to shop wherever they want, whenever they want, and being omnichannel is a mounting necessity. But with the growing multitude of touchpoints, j...

    • Language: English

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