The new retail landscape - Our challenges and opportunities when marketing to the hyper connected consumer

The new retail landscape - Our challenges and opportunities when marketing to the hyper connected consumer

01 May 2019, 11:30 - 12:00

Marketing & Branding Stage
Language:
English

Join former Burberry VP IT strategy and founderpreneur of CrawfordIT (london based boutique consultancy specialising in digital transformation for Global retail and fashion brands) as he explores the challenges and opportunities today's consumers present to retail.

What does it take to be a relevant marketing and meaningful brand to the hyper connected consumer?

Why is this so hard?

Why is technology so important?

What is the new normal?

Contributors

  • Craig Crawford

    Speaker

    former Burberry VP IT & Founderpreneur

    CrawfordIT

    “Craig is the only person in IT who really understands this business.” -Angela Ahrendts, former CEO Burberry For seven years as Burberry’s VP IT...

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