CASE STUDY: Creating the Google Curiosity Rooms

CASE STUDY: Creating the Google Curiosity Rooms

01 May 2019, 14:35 - 15:05

Store Design & Experience Stage

As more brands seek to engage directly with consumers, and traditional retailers adapt their stores to do much more than just sell products - what can each learn from each other and what are the cultural trends driving this change? In this session we'll look at:

  • Trends affecting brands and retail in 2019 (ie. the context in which we created the Google Pixel 3 Curiosity Rooms)
  • Creating an experience hub, what works and what doesn't
  • Reaching your target market
  • Measuring success


  • Amy Brown


    Head of Creative Strategy


    Amy’s  role is to connect users and customers to Google. Her work includes the Curiosity Rooms, Android at Mobile World Congress, Google Create and...

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