Technology Trends - What really moves the needle?

Technology Trends - What really moves the needle?

02 May 2019, 10:10 - 10:40

Operations Stage

Technology is now an intrinsic part of every aspect of retail. Whether online or offline, customers expect no less than a completely integrated experience, as the boundaries between channels disappear. But as the tech giants rush to become retailers, should retailers try to become tech companies? And with vendors hyping new technologies constantly, how do you know which will really benefit both customers and your business? This session looks at the current state of retail technology and separates the buzzwords from the benefits.

  • The underlying macro forces and consumer shifts driving technology adoption in retail
  • Inspirational examples from around the world of how retailers are actually using key technologies 
  • Covering artificial intelligence, the Internet of Things, blockchain, augmented reality, automation and more
  • Strategies for understanding how to innovate through technology and where to invest


  • Alex Sbardella


    SVP Global Innovation

    GDR Creative Intelligence

    Alex is a retail, consumer, hospitality and technology expert, specialising in the practical application of the latest innovations to solve the...

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