Keeping up with the Customers – Developing a flexible store design strategy to meet varied and rapidly evolving consumer demands

Keeping up with the Customers – Developing a flexible store design strategy to meet varied and rapidly evolving consumer demands

29 Apr 2020, 14:05 - 14:35

In-Store Experience Stage
Language:
English

Consumer expectations and shopping habits are changing rapidly, new technologies are constantly emerging, and retailers are evolving business models and strategies to try to get ahead. As a result, the lifecycle of a store is also changing. While a store concept may once have lasted for a decade, there is now an almost constant need to change, with layouts, fixtures and fittings having to be adapted to meet shifting demands. With additional increasing financial and sustainability pressures, this session will provide insights on developing a strategy for effectively updating your retail space.

  • Ensuring stores stay relevant to meet evolving consumer demands
  • Increasing financial and environmental pressures for store design and fit out
  • Do you create store concepts that are more timeless, cheap, disposable, or flexible?
  • How to utilise he same environment to showcase different trends, products etc.
  • Using modular and transitional designs, fixtures, equipment and components to keep stores adaptable
  • Incorporating flexibility into your strategy for fit outs, refits and refurbishments