Inside the box – Overcoming challenges of subscriptions and recurring payments to build long-term loyalty and revenue

Inside the box – Overcoming challenges of subscriptions and recurring payments to build long-term loyalty and revenue

30 Apr 2020, 13:20 - 13:50

Payments Stage
Language:
English

There has been a huge rise in the subscription e-commerce market, growing more than 100% a year over the past five years and estimates that that the UK market is set to reach £1 million in 2020. This session will examine how you can take advantage of the ‘subscription economy’ and the unique challenges presented by subscription billing, and provide strategies for reducing churn and enhancing experience.

  • Comparing the customer journey of a subscription vs one off purchaser and optimising the checkout experience
  • Allowing flexible billing frequency and day
  • Handling failed payments to reduce churn
  • Managing varying subscribers over their full lifecycle
  • Overcoming issues with tracking and predicting revenue through recurring billing cycles
  • Ensuring secure recurring payments
  • How will SCA impact recurring payments?

Contributors

  • David Backshall

    Speaker

    Senior Business Development

    Cardpay

    David has over 17 years of experience in the payments & Fintech sector covering retail, travel & high-risk industries. Prior to CardPay, he has...